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PERSPECTIVES
2027

THE NEXT CHAPTER OF LUXURY
IN PARTNERSHIP WITH
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Perspectives 2027 · Ho Chi Minh City

A New Forum
for the Future
of Luxury

The Perspectives 2027 Summit convenes the leaders shaping the next chapter of luxury across Asia and the world.

From visionary founders and global brand executives to investors, cultural creators, and innovators, the summit gathers the minds redefining how luxury will evolve in a rapidly changing world – with Vietnam and Southeast Asia emerging as pivotal markets.

Hosted in Vietnam – one of Asia’s fastest-rising luxury economies – the summit creates a platform where strategy, creativity, and culture intersect. Perspectives 2027 is designed to spark the conversations that will influence the next era of luxury.

Be among the first to receive updates on speakers, programming, and exclusive access opportunities for the Perspectives 2027 Summit.

The Summit

Highlights

A look ahead at the ideas, shifts, and decisions shaping what comes next.

01 / The Market

Why Vietnam, Why Now

Vietnam is rapidly emerging as one of Asia’s most dynamic luxury markets. Driven by a growing affluent class, strong economic momentum, and a new generation of globally connected consumers, the country is redefining what modern luxury means in Southeast Asia. At the same time, Vietnam offers a rich cultural depth – where craftsmanship, heritage, gastronomy, and contemporary creativity converge.

Perspectives 2027 positions Vietnam at the center of this transformation, creating a platformwhere global leaders and regional pioneers exchange ideas and shape the future of luxury together.

02 / The Audience

Who Will Attend

Perspectives 2027 convenes a highly curated audience of individuals shaping the future of
luxury, business, and culture. Attendees include:

  • C-suite executives from global luxury brands
  • Entrepreneurs and visionary founders
  • Investors and venture leaders
  • Creative directors and industry experts

The summit is designed to foster meaningful dialogue and powerful connections
among those who influence markets, ideas, and culture.

03 / The Stage

The Summit Experience

Visionary conversations with global leaders, entrepreneurs, investors, and cultural innovators exploring the forces shaping the future of luxury. Discussions will examine how industries evolve, how brands remain culturally relevant, and how luxury continues to redefine aspiration in a changing world.

PERSPECTIVE 2027 SUMMIT

The New Luxury Equation

How Wealth, Wellbeing & Time Are Redefining the Future of Luxury

For more than a century, luxury was defined by scarcity – the rare watch, the coveted handbag, the object few could own. Today, that equation is being rewritten.

In a world reshaped by demographic change, technological disruption and a profound reassessment of what constitutes a life well lived, the ultimate scarcity is no longer material. It is time. Health. Peace of mind. And experiences that meaningfully improve the way we live.

Perspectives 2027 brings together some of the region’s most influential voices across luxury, business, investment, healthcare, hospitality and culture to address a question every forward-looking leader now faces: if luxury is no longer defined by what we own, what will create enduring value over the next decade?

Across a day of keynotes, debates and case-study conversations, the summit follows a clear narrative – from the macro forces reshaping wealth and consumer behaviour to the industries where these shifts are creating entirely new opportunities. From artificial intelligence and changing consumer desire to longevity, hospitality and real estate, Perspectives 2027 explores how wealth, wellbeing and time are converging to redefine the next generation of luxury.

Our Programs

Luxury’s familiar growth engines are losing momentum as wealth shifts across generations and geographies, and consumers rethink what deserves their spending. Where will the next wave of growth emerge – and are luxury businesses looking in the right places?

Vietnam is no longer simply asking how to catch up with mature luxury markets. The more compelling question is what kind of luxury economy it is uniquely positioned to build. With wealth being created rather than inherited, the country has a rare opportunity to shape its own model – one informed by local ambition, entrepreneurial capital and a rapidly evolving consumer mindset.

Vietnam is entering a new chapter of luxury, shaped by rising wealth, evolving cultural values and a more sophisticated understanding of status. As affluence gives way to influence and ownership to discernment, this session explores the forces redefining luxury consumption – and how global brands can build relevance, trust and enduring relationships with a new generation of Vietnamese consumers whose ambitions are increasingly confident, cultural and global.

Can artificial intelligence manufacture desire, or will human creativity become even more valuable in an AI-driven world? A candid conversation exploring the intersection of AI, craftsmanship, creativity and emotion – and what remains irreplaceably human when machines can create almost anything.

The idea at the heart of the summit: luxury will no longer be about designing products. It will be about designing lives. This is where the conversation turns from how luxury is changing to where it will be built.

As people live longer, the real aspiration is shifting from lifespan to healthspan: the years we remain healthy, active and independent. Across Asia, this shift is creating new demand for preventive healthcare, wellness, hospitality and lifestyle services. This conversation explores why longevity could become one of the region’s most consequential growth markets – and where the opportunities may emerge next.

What happens when health becomes part of the value proposition of a home? From wellness residences designed around healthier daily living to new models of senior living communities, real estate is beginning to respond to longer lives and changing expectations of ageing. This conversation examines how wellness and longevity could reshape residential development – and what that opportunity might mean for Asia.

Hospitality is evolving from escape to measurable wellbeing. From diagnostics and sleep science to personalised nutrition and regenerative medicine, leading hotel brands are redefining the guest experience around healthspan – transforming longevity into one of hospitality’s most compelling premium propositions.

The final conversation looks beyond individual industries to a broader shift already underway. Increasingly, businesses are no longer designing products alone – they are designing human outcomes. What does this mean for organisations building the future of affluence, wellbeing and quality of life?

Perspectives 2027 concludes not with predictions, but with a challenge every leader should take back to the boardroom:
Which assumptions about luxury are you still building your business on – and which of them will no longer be true ten years from now?

Perspectives 2027

Speaker Bios

Perspectives 2027 brings together editors, industry leaders, cultural strategists and next-generation voices who are shaping the future of luxury across Southeast Asia and beyond.

Join Us At

JW Marriott Hotel & Suites Saigon

12 November 2026,
Ho Chi Minh City

Getting There

An icon of style and sophistication in the vibrant epicenter of Saigon, JW Marriott Hotel & Suites embodies the pinnacle of Vietnamese hospitality.

Corner Hai Ba Trung street & Le Duan boulevard ,
Saigon Ward, Hochiminh City,
Vietnam, 700000
Phone: +84 28-35209999

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The Proposal

Let’s explore the ideas, conversations and partnerships shaping the next luxury equation.

Be among the first to receive updates on speakers, programming, and exclusive access opportunities for the Perspectives 2027 Summit.

  • Speaker & program updates
  • Exclusive access opportunities
  • Early invitations & insights

Brought To You By

In Partnership With

Collaborators

LUXURY GROUP MARRIOTT INTERNATIONAL
THE REVERIE SAIGON TIMES SQUARE
C9 HOTELWORKS
KAA DESIGN GROUP
WATG Asia Pacific
Heavens Portfolio